However, there are many more dates to Check out Black pay attention to in the marketing world. You’ll want to be sure you have emails scheduled for essential sales days, like Black Friday, Cyber Monday, and Giving Tuesday. to get ready for these big days, and plan ahead. With the right preparation, you can send out emails giving your subscribers advance notice of any promotions you’re running, and you’ll earn a spot in their shopping plans for the day.
Try to list 400 different hobbies and interests
A few might come to mind immediately, like greece telegram data photography, music, reading, or sports, but it would take some deeper thinking to come up with 400 unique categories. Now try to list 5,000. That’s exactly what Pinterest did – using algorithms, of course! – with their new Taste Graph. Previously, Pinterest offered about 400 different interests for users to choose from, organized into 29 broader categories ranging from hair and beauty to kids and parenting to the outdoors.
pinterest-categories After choosing a category
the options get even more specific. The hair and beauty category, for instance, narrows down to areas of interest like hair, makeup, nails, hair products, and makeup tools.hair-and-beautyThis not only allows users to see the content they care about, but also allows advertisers to create extremely targeted ads. And with the release of The Pinterest Taste Graph, the number of unique interests available to target increased by more than 10 times to create 5,000 different options.
These new interest options are the result
Indexing over 100 billion pins, and they can help your business reach users on the platform more effectively than ever. The benefits of Taste Graph for marketers Advertising to niche markets on Pinterest definitely has its benefits. Not only is it possible to reach consumers more directly, but it is also much more cost-effective than advertising to broader audiences. Here are a few of the benefits of advertising using the Taste Graph: 1.
More targeted ads
Now that Pinterest reaches over 200 million users each here you start by entering a few sentences about what the campaign month, it’s becoming an increasingly valuable marketing channel. But trying to advertise to their entire user base will likely result in wasted ad spend – which is where these 5,000 specific interests become useful. You can pick and choose which interest groups you want to show your ads to, meaning less wasted advertising dollars. Imagine that your company sells a yoga prop designed to be used while sitting in a desk chair to stretch your back.
Upping the number of interests
Previously, you would have to target those ca cell numbers who enjoy yoga and exercise as well as those who are interested in business. In this case, you’d be reaching potential customers by targeting both groups. However, you’d also be showing your ad (and paying for it) to those who like yoga, but don’t sit at a desk at work and those who do work at a desk, but have no desire to use a yoga prop. to 5,000 opens up the possibility of more unique and specific interest combinations – like the new desk yoga option.
